Why most SME dashboards are noise
Sessions, bounce rate, and five other metrics nobody acts on. We wire your analytics to the three things that actually move revenue (leads, bookings, conversions) and send you a one-page summary every month.
What we wire up
Google Analytics 4 with proper event tracking. Search Console for organic insights and keyword rankings. Tag Manager for flexible event firing without code changes. Conversion goals tied to real outcomes (form submits, phone clicks, email clicks, bookings, purchases). Enhanced e-commerce tracking for WooCommerce. UTM parameter standards so marketing campaigns are attributable. Cross-domain tracking when you have a separate booking or checkout subdomain. Microsoft Clarity for heatmaps and session recordings. Free, faster than Hotjar.
What you get every month
A one-page summary in plain English. What happened, what changed, what we recommend doing next. No 50-page report you won’t read. No charts that hide bad news. If it’s not growing, we flag it. If it is, we double down. We also handle privacy compliance: consent-aware loading for GDPR, CCPA, and the Philippine Data Privacy Act, anonymized IPs, and server-side tracking via Measurement Protocol where client-side is blocked.
Who this is for
SME owners who want to know if their marketing is working without becoming an analyst. Founders running paid ads who can’t tell which channel actually converts. Operators who’d rather act on data than collect it. Analytics only matters if it changes what you do next week.